Country Launcher Benelux (AE Remote) - Hospitality Tech

About the Company

Our client is a fast-growing European SaaS scale-up transforming how restaurants, cafés, and hospitality businesses run their daily operations. Their cloud-based platform brings POS, online ordering, reservations, kitchen display systems, event management, gift cards, and guest engagement tools together in one powerful ecosystem.

Already trusted by 300+ venues and backed by respected Nordic investors (incl. founders and leaders behind major global tech successes), the company is now expanding into the Netherlands and Italy as part of a broader European growth strategy.

Two values are at the core of the company’s culture:

Transparency, both internally and with customers.

Trust & relationships, the hospitality world is tight-knit; reputation is everything.

The Role: Account Executive / Country Opener (Benelux)

This is a unique opportunity to become the first salesperson in the Netherlands . You will open the market from scratch and own the full sales cycle, from hunting to demoing to closing. This is a pure execution, high-autonomy individual contributor role working closely with the HQ team.

You’ll play a critical role in establishing the company’s presence and shaping the local go-to-market strategy.

What You’ll Do

• Launch and grow the Dutch market from zero.
• Drive high-volume outbound activity and run 2–3 product demos daily .
• Build strong relationships with independent restaurants and small groups.
• Navigate a clear, data-driven sales process (7-stage pipeline).
• Provide continuous market feedback to help localize and refine the playbook.
• Collaborate closely with Customer Success for smooth onboarding and references.
• Be the face of the brand for the Dutch hospitality community.

Who You Are

• A true hunter with strong drive, resilience, and self-motivation.
• Background in high-activity/velocity sales environments
• Ideally experience selling SaaS to SMB and/or Mid-market
• A commercial, direct communicator, not afraid to challenge prospects.
• Proven strong performer in high-volume or fast-paced environments.
• Entrepreneurial mindset: independent, resourceful, a “doer.”
• Strong relationship builder with natural affinity for hospitality.
• Fluent in Dutch and English.
• Based in the Netherlands
• Experience in start-up scale-ups or low-structure environments is a plus.

This is not a management role initially, but career paths toward enterprise sales or leadership may become available as the team scales.

Package & Benefits

• OTE: Up to €127,000
• Base : €70,000–€85,000
• Variable : €35,000–€42,000
• Mobility budget or car allowance
• Additional benefits
• Remote-first (Netherlands) with potential coworking options later

Start Date

February 2026 ideally, to accommodate notice periods and onboarding at HQ.

Interview Process

1. Screening with Nobel: 45 minutes
2. Online Interview: 60 minutes with the hiring leadership team
3. Personality Assessment (FirstMind) + 45-min feedback session
4. In-Person Final Interview in Amsterdam with leadership (travel arranged as needed)