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Sales & Hospitality Trainer


New role: Sales & Hospitality Trainer

Ready to lead the way in creating unforgettable member experiences?

This is your chance to shape the future of hospitality in fitness. At UGG (TrainMore, ClubSportive, Gymbox, BTY CLB), we believe that exceptional service is what sets us apart. As our Sales and Hospitality Trainer, you’ll play a pivotal role in creating unforgettable experiences for thousands of members.

  • Impact at scale: influence service standards across 50+ clubs and growing.
  • Dynamic environment: no two days are the same—travel nationwide, meet diverse teams, and make a real difference.
  • Be part of something big: join a company that’s redefining fitness and expanding internationally.

Key tasks

  • Develop and maintain training programs focused on high-end hospitality, member engagement, and sales excellence.
  • Deliver in-person and virtual sessions for new hires and existing staff (club managers, hospitality managers and hosts).
  • Conduct weekly assessments and propose regional training plans based on performance and feedback.
  • Support clubs on-site to identify service gaps and implement improvements.
  • Collaborate with Regional Managers, Club Managers, Sales, and HR to align training with business goals.
  • Provide insights to continuously enhance hospitality and sales delivery across all locations.

Skills and experience

  • Proven experience delivering hospitality-focused training, ideally in premium gyms, retail, or hotels.
  • Strong background in member service and sales.
  • Passion for creating memorable experiences and exceeding expectations.
  • Excellent communication and facilitation skills.
  • Highly flexible and available for daily travel, evenings, and weekends.
  • Fluent in Dutch and English (spoken and written) – this is a must-have.
  • Preferably holds a degree in hospitality, business, or commercial studies.

We offer

  • A role with autonomy and creativity: your ideas matter.
  • Opportunities for professional growth in a fast-expanding company.
  • Excellent conditions.
  • Free and unlimited access to professional coaching sessions, mindfulness sessions, webinar and master classes with coaches and psychologists.
  • Free sports in all our first-class clubs and studios for you and your +1.
  • Development through our in-house and external academy.
  • One day a year of paid charity work of your choice.
  • A beautiful and attractive head office just 10 minutes’ walk from Amsterdam Central station.

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