We're looking for a talented and commercially driven individual to join our Westfield Rise team as a New Business Manager.
Westfield Rise (WR) is URW's in-house retail media agency, acting as a one-stop shop for brands to create innovative, high-impact campaigns. Powered by best-in-class retail media assets and advertising capabilities, we deliver integrated solutions across Media, Brand Experience, Brand Partnerships, Services, and Data—all built around a client-centric 360° approach. We are imaginative and bold, constantly pushing boundaries to deliver exceptional results. Our culture champions creativity, diversity, and progression, supporting everyone we work with to excel in their careers.
Key objectives
As a New Business Manager, you will be responsible for driving revenue across the Dutch portfolio (Westfield Mall of the Netherlands and Stadshart Amstelveen), targeting agencies, brands, retailers, and media partners such as Ocean Outdoor to create impactful, multi-channel campaigns.
As part of our high-performing Northern Europe team (UK, Netherlands, Sweden, and Denmark), you will lead the sale and delivery of physical, digital, and online brand activations, underpinned by our Rise+ Data offering, driving strong brand outcomes for clients and revenue growth for the business.
This is a full-time role based at our headquarters in Amstelveen, reporting to the Head of Westfield Rise (NL, SE & DK), with potential collaboration across the wider Northern European region.
- Shared responsibility for the performance of the Netherlands WR Business, driving revenues according to our strategy, delivery standards, business plans and overall budget
- Develop and maintain a strong brand and agency network, identify emerging and current global trends, and target relevant brand-led engaging consumer experiences
- Identify new and profitable business opportunities - leverage existing assets and client base to develop a stable and long-term income platform
- Research leads and maintain up-to-date with the latest client campaigns and competitor activity
- Project manage targets throughout the full pipeline from identification, pitching, responding to briefs, negotiation, delivery of Westfield Rise packages and post campaign reporting.
- Provide an end-to-end service to all clients with a focus on being proactive and innovative to maintain high WR standards.
Sales Performance
- Establish and actively engage relationships with brands, agencies and/or tenants to create, pitch and deliver engaging campaigns, making use of Westfield Rise inventory (focusing on our Dutch assets)
- Project manage clients throughout the full pipeline from identification, pitching, responding to briefs, negotiation, delivery (in collaboration with Operation Lead) and post campaign reporting
- Provide an end-to-end service to all clients with a focus on being proactive and innovative to maintain high WR standards
- Work with internal stakeholders such as Leasing and Centre teams to ensure a seamless client experience and unlock new revenue and opportunities. Work alongside the Northern Europe and European Westfield Rise team to secure and implement cross-border deals
- Work with existing and build a network to market the Westfield audience to the industry
Media & Agency Account Management
- Collaborate and maintain a strong relationship with Westfield media partner (Ocean Outdoor) to sell and deliver DOOH campaigns with data-driven performance analytics in the Netherlands
- Develop and maintain a strong national and international brand and agency client network, lead and grow client relationships
- Maintain up-to-date with the latest client campaigns and competitor activity
Reporting
- Ensure all sales collateral, specific information and presentations are updated in line with Global guidelines and industry requirements
- Ensure all income and pipeline are correctly reported through our internal report systems
- Contribute to financial reporting and forecasting
- Reporting and analysis of financial performance against historical trends by category to identify opportunities and address growth opportunities.
- Experience and a proven track record with or within Media and/or Brand Experience, preferably from Media or Creative Agency – min. 3 years
- Relevant experience of selling and or buying Media, OOH, Brand Partnerships, Experiential or Events
- Excellent sales skills and media market knowledge
- Commercially minded
- Excellent verbal, interpersonal and written communication skills
- Strong organisational, problem-solving and decision-making capabilities
- Proven presentation and negotiation/networking skills
- Fluent in Dutch and English
We put people's development and learning at the heart of what we do. We'll help you master your role, build your technical skills, and take advantage of top-notch management and leadership programs. From face-to-face workshops to our global online learning resources, we encourage you to make learning a part of your daily routine.
We offer a fantastic bonus scheme, and many other incentives, including company health insurance is available at a reduced tariff. We offer a one-year contract with an option to extend to permanent; You will get a meal allowance of € 2,- per day and a commuting allowance of € 0,32 cts per km, or an NS business card. Our company culture centres on caring for our employees and supporting their success. With diverse roles, you won't be limited to one area but have the chance to grow a broad range of skills and experiences.
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