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Marketing Manager, Northern Europe


Overview

As Marketing Manager, Northern Europe, you will shape and execute regional marketing to drive awareness, pipeline, and adoption of Axon’s growing product portfolio for Benelux and Nordics. You’ll work within a centralized marketing function while collaborating with regional teams to ensure local relevance and impact. You will translate market insights into compelling campaigns, events, and PR that strengthen Axon’s leadership in public safety. This role offers direct visibility to live-safety outcomes and cross-functional impact across regions.

Verantwoordelijkheden
  • Own the Northern Europe marketing function and tailor global strategies to Benelux and Nordics
  • Develop and execute regional marketing plans to raise awareness and drive pipeline
  • Monitor public safety trends, regulations, and local affairs to inform strategies
  • Collaborate with revenue intelligence to report on performance and ROI
  • Manage events, digital campaigns, and PR to strengthen regional brand presence
  • Provide sales enablement assets and content aligned with priority selling scenarios
  • Coordinate with agencies and internal teams to ensure cohesive product launches and messaging across regions
  • Track engagement, ROI, and pipeline influence to optimize activities
Belangrijkste vereisten
  • Bachelor's degree or equivalent practical experience
  • 7+ years of marketing experience in public safety, SaaS, or technology
  • Experience developing and executing marketing strategies and managing agencies
  • Expertise in digital/growth marketing, events and public relations/public affairs
  • Excellent interpersonal skills and fluency in English
  • Experience working with customers in Northern Europe (Benelux, Nordics)
  • excellent interpersonal skills
  • cross-functional collaboration
  • clear written and verbal communication
  • digital/growth marketing
  • events management
  • public relations/media outreach

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