Director, Specialist Sales Netherlands SME

In this role you drive SME sales in the Dutch market, translating market insights into actionable growth through cross-functional collaboration. You’ll support account managers, shape client conversations, and steer go-to-market efforts with regional product teams and channel partners. The position sits at the nexus of sales, partnerships, and market strategy to ensure SME propositions meet local needs and corporate goals. You will influence revenue growth, pipeline health, and customer outcomes while working in a dynamic, matrixed environment.

• Drive SME product and service sales in the Netherlands in line with targets
• Provide specialist SME expertise to Account Managers and Business Development teams to identify opportunities and move deals through the pipeline
• Serve as the link for channel distribution deals with partners and internal teams to scale SME distribution
• Localise solutions and GTM approaches for the Dutch market respecting regulatory and partner priorities
• Identify growth opportunities through market and portfolio analysis and translate insights into SME sales initiatives
• Engage with clients, prospects, and channel partners to advance the SME agenda in collaboration with Account Managers and BDs
• Own end-to-end pipeline management for SME opportunities including acquisitions, renewals, and RFPs
• Track KPIs and adjust actions to improve sales effectiveness and performance

• Strong consultative selling skills
• Deep knowledge of the Dutch payments market including issuing, acquiring, and SME banking needs
• Experience with channel distribution partners
• Ability to develop and implement practical, measurable business plans
• Proven sales or business development track record in financial services, payments, or SME banking
• Ability to work in a matrixed environment with multiple stakeholders
• Growth mindset with ability to shape propositions for the Dutch market
• Strong analytical skills with operational experience and focus on results
• Fluent in English; Dutch language skills strongly preferred

• consultative selling
• stakeholder alignment
• analytical mindset
• channel distribution
• pipeline management
• go-to-market strategy