Overview
In this role you drive marketing initiatives for the food market, building tools and content that support B2B sales. You collaborate with cross-functional teams and external partners to align campaigns with markets and track success against KPIs. You’ll shape lead generation through content and events, boosting brand presence in a manufacturing context. This position offers autonomy, a collaborative culture, and impact on growth initiatives in a global packaging solutions company.
Arbeidsvoorwaarden / Benefits- competitive salary
- 27 vacation days + 13 ADV days
- Flexible working hours
- fitness subscription
- bicycle plan
- profit-sharing scheme
Verantwoordelijkheden- Develop and manage always-on marketing campaigns
- Build sales tools to support the sales force
- Create content tailored to the food market
- Develop customer case studies
- Plan PR and advertising activities
- Execute email marketing campaigns
- Coordinate customer events and trade show logistics
- Align initiatives with execution markets
- Marketing initiative controlling (objectives and KPIs)
- Coordinate internal and external support (agencies and digital team)
Belangrijkste vereisten- 5+ years in a similar B2B marketing role with comparable responsibilities
- Experience in engineering, industrial or manufacturing sectors
- Excellent English skills
- Proficient in MS Office and marketing tools (CRM and Content Management Systems)
- First experience with AI applications
- Experience developing sales tools
- Experience in content creation and lead generation campaigns
- Cross-functional collaboration
- Strong communication
- Project management
- CRM
- Content Management Systems
- MS Office
Solliciteren