Area Sales Manager

In this role you will drive regional sales for Industrial Metrology, covering Belgium and Luxembourg from the south Netherlands. You’ll work with a technical team to build compelling value propositions across the sales cycle and expand Renishaw’s regional presence. The role combines direct sales and channel partnerships to meet targets while nurturing long-term customer relationships. You will travel frequently, deliver technical-commercial solutions, and contribute to growth in a diverse, cross-functional environment.

• Company car
• Laptop
• Mobile phone
• Discretionary annual bonus
• Training customized initiatives
• Long-term opportunities for professional development

• Achieve sales targets for the Industrial Metrology Division within the assigned territory
• Develop business through direct sales and channel partners
• Advise customers on process control solutions and lead key projects to support growth objectives
• Deliver technical sales presentations to stakeholders at all organizational levels
• Identify and develop new business opportunities, providing compelling commercial and technical solutions
• Maintain an accurate and qualified pipeline in CRM to ensure sufficient coverage of future revenue targets
• Participate in sales meetings, exhibitions, and trade events across the region
• Travel regularly to existing and potential customers to promote Renishaw’s solutions and strengthen brand awareness
• Proactively engage customers through phone, email, and face-to-face interactions
• Build and maintain long-term relationships with key customers

• Proven experience in solution-based sales with a full sales cycle
• Background in B2B engineering environments (ideally industrial metrology, automation, aeronautics, electronics, or related industries)
• Strong commercial mindset with solid project management skills
• Ability to work cross-functionally with technical teams
• Full, valid driving licence and willingness to travel up to ~80%
• Proficiency in CRM tools and standard IT applications (ERP systems, MS Office)
• Fluent Dutch and English; French is a strong advantage

• Cross-functional collaboration
• Proactive communication
• Relationship building
• CRM tools
• ERP systems
• MS Office