DC BENELUX Sales Director

In this role you drive the Benelux Data Capture commercial strategy, owning revenue growth and market share across multiple industries. You lead the regional sales organisation and translate global priorities into local execution, collaborating with cross-functional teams to maximize customer value. You will shape strategic accounts, forecast performance, and adapt global tactics to local dynamics. This is a high-impact leadership role with a clear hook in expanding profitable commercial presence in Benelux.

• Welfare and benefits package
• Permanent contract
• Competitive base salary
• Variable compensation (bonus)
• Location: Culemborg, Gelderland

• Define and execute the Benelux Data Capture sales strategy aligned with EMEA/global objectives
• Achieve regional revenue and profitability targets while expanding market share
• Lead, coach and develop the Benelux sales team and build succession plans
• Identify and pursue growth opportunities across Transport & Logistics, Retail, Manufacturing and Healthcare
• Own strategic account development and build trusted relationships with senior stakeholders
• Drive customer segmentation, account prioritisation and value-based selling
• Lead forecasting, pipeline management, budgeting and business reporting with accuracy
• Monitor performance across accounts/industries/channels and translate insights into actions
• Adapt global strategies to local market dynamics and serve as the interface to EMEA/global units
• Foster cross-functional collaboration to maximise customer value and business impact

• Bachelor’s degree in Business, Economics, Engineering or a related discipline
• 8–10 years of sales experience with leadership of account managers and commercial responsibility for a country/region/industry
• Proven track record selling AIDC and/or Industrial Automation devices/solutions to end users or OEMs
• Strong knowledge of Retail, Transport & Logistics, Manufacturing or Factory Automation; Healthcare exposure is a plus
• Demonstrated success in meeting revenue targets, strategic account development and market share growth
• Experience in sales strategy, business planning, forecasting, pipeline governance and performance management
• Fluency in Dutch and English (C1–C2); French an advantage

• Executive presence
• Excellent communication and negotiation
• Relationship-building
• CRM platforms familiarity; Microsoft Dynamics preferred
• Forecasting and pipeline governance
• Value-based selling