Growth Strategy Director

As Growth Strategy Director at DEPT, you lead media strategy and content direction for one of our most complex accounts, aligning media, creative, influencer, and performance across a full-funnel approach. You operate in a high-stakes, multi-stakeholder environment, driving cross-disciplinary collaboration and tangible business impact. You mentor teams, steer large campaigns, and shape DEPT’s media propositions with senior clients and internal partners. This role offers high-visibility leadership at scale and the chance to influence transformative brand moments.

• Health-focused programs and wellness benefits
• Gym and mindfulness offerings
• Discounts on sport memberships
• Healthy lunches in the office
• Mobility perks (OV-bikes) and NS Business Card
• Career development and certifications

• Act as the senior media lead and content figurehead for the client, owning the media narrative and strategic direction
• Steer the overall media agenda, ensuring consistency, quality, and ambition across brand and performance activities
• Serve as the primary senior point of contact for media strategy towards the client's senior stakeholders
• Navigate a complex, client environment with sensitivity, authority, and confidence
• Present clear, compelling, and persuasive strategies to senior client management, translating complexity into actionable direction
• Balance long-term strategic vision with day-to-day urgency, knowing when to zoom out and when to step in
• Take hands-on leadership of large, high-impact campaigns (e.g. international brand moments, sponsorships, World Cup-scale activations)
• Ensure strategies are executable, prioritised correctly, and delivered with pace and quality
• Act as the link between disciplines, connecting media, creative, influencer, content, brand, and performance teams - both internally and externally
• Challenge teams and clients to push beyond conventional media thinking
• Proactively spot opportunities to expand the scope of work into broader strategic territories
• Contribute to new business opportunities, organic growth, and competitive positioning
• Help shape DEPT’s media propositions, best practices, and strategic thought leadership

• Senior media strategist/media director-level professional with extensive agency experience
• Proven track record leading large, complex, and demanding corporate accounts
• Strong understanding of how to operate within, multi-stakeholder organisations
• Full-funnel media expertise with a solid foundation in both digital and traditional media (e.g. digital TV, influencer, creative, brand & performance)
• Ability to bridge brand and performance, strategy and execution
• Knowledge of crafts beyond media and is capable of briefing and guiding a team of data, creative or tech experts
• Excellent stakeholder management skills with strong political sensitivity
• Persuasive, energetic, and inspiring communicator
• Confident presenter to senior client leadership, able to simplify complex strategies
• Strong process insight and prioritisation skills
• Ability to distinguish between theoretical strategy and what requires immediate action
• Comfortable getting hands-on and leading from the front when needed
• Natural connector who brings together people, disciplines, and ideas
• Fluent in Dutch and English

• Persuasive communication
• Energy and motivation
• Stakeholder management
• Full-funnel media expertise
• Experience with digital and traditional media (digital TV, influencer, brand & performance)
• Ability to guide cross-disciplinary teams (data, creative, tech)