Senior Product Manager Digital Asset Management

In this role you enable and shape the Digital Asset Management platform that powers millions of product assets and evolving content experiences. You lead a cross-functional DAM team within APPA, balancing today’s asset ecosystem with future content domains. You drive strategic outcomes, governance, and AI-enabled enhancements to deliver richer, GDPR- and compliance-conscious customer experiences. You will partner across advertising, marketing, and content to scale reusable capabilities and surface relevant content across channels.

• Evolve the asset pipeline powering product images, videos, and compliance documents
• Define asset support for conversational search, social-inspired shopping, and future AI-powered experiences
• Collaborate with advertising, marketing, and content to build reusable metadata extraction, moderation, and governance capabilities
• Develop capabilities to surface relevant content across channels and customer journeys
• Create shared DAM capabilities to accelerate innovation across multiple business domains
• Lead AI-enabled asset creation, enrichment, metadata extraction, moderation, and governance adoption

• Stakeholder management
• Strategic thinking
• Cross-domain collaboration
• Digital Asset Management
• metadata extraction
• content governance