Overview
In this role, you shape and accelerate PepsiCo’s eCommerce agenda across Western Europe by building strong retailer partnerships and driving digital shelf performance. You’ll lead JBPs and omnichannel initiatives to grow revenue, share, and visibility, while using data to translate insights into commercial actions. You’ll partner with cross-functional teams to enable integrated omnichannel execution and optimize campaign ROI. This is a strategic, impact-driven opportunity to influence how digital commerce supports the company’s consumer-centric mission.
Verantwoordelijkheden- Negotiate and manage joint business plans with key partners and Belgian omnichannel retailers to hit revenue, volume, and market share targets
- Optimize the digital shelf and end-to-end customer journey; lead promotional strategies, online activations, and product launches
- Drive always-on demand generation in collaboration with Retail Media Networks, maximizing ROAS and share of voice
- Continuously monitor KPIs (revenue, share, perfect digital shelf, assortment) and translate data into actionable commercial initiatives
- Act as a digital champion to enable integrated omnichannel execution and strong business results
Belangrijkste vereisten- Master's degree
- Excellent communication and presentation skills in English and Dutch
- 3-5 years of commercial experience, >2 years in eCommerce
- Solid digital trading experience with understanding of performance levers
- Strong internal and external partnership abilities; experience managing customer relationships
- Entrepreneurial mindset; ability to spot trends and opportunities
- Strong analytical and influencing skills
- Experience with platforms and systems such as digital shelf monitoring and Power BI
- communication
- presentation
- entrepreneurial mindset
- analytical thinking
- digital shelf monitoring
- Power BI
Solliciteren