PPC Coordinator EMEA

In this role you drive performance marketing and SEO for Belkin’s retail programs, collaborating across regional and global teams. You optimize paid campaigns and on-page content to boost traffic, brand awareness, and sales. You’ll work with eCommerce and content teams to extract keyword insights and improve ROI, using a mix of advertising platforms and analytics tools. This international position is based in Amsterdam with occasional travel across EMEA, offering a dynamic, collaborative environment.

• Competitive salary
• Flexible hybrid working (2-3 days in office)
• Pension
• Employee Assistance Programme
• 25 days holiday & public holidays
• Birthday Day off

• Plan, optimize and report on ads campaigns across retail media platforms (e.g., Bol.com, Amazon) to meet sales goals
• Conduct keyword and competitor research; run tests and analyze data to maximize paid search ROI
• Evaluate content (titles, descriptions) to improve on/off-page visibility
• Provide search and keyword insights to content teams for SEO improvements
• Utilize advertising tools (Pacvue, Helium 10, Amazon Advertising/Vendor Central, Bol.com, Google Analytics) and explore AI-enabled process improvements
• Support and train partners on digital advertising, PPC strategies, and retail media execution
• Collaborate with eCommerce and Marketing to plan product/brand campaigns
• Report weekly/monthly KPIs and outline proactive next steps

• Knowledge of performance marketing including conversion, attribution, and online customer acquisition
• Experience with analytics tools (Amazon Vendor/Seller Central, Google Analytics, Stackline, SEMrush, PowerBI) and strong Excel skills
• Experience with A/B and multivariate experiments
• Up-to-date with digital marketing and eCommerce trends
• Well-organised with strong time management and communication skills
• Fluent in English and Dutch; German is a plus
• Interest in tech and consumer electronics industry
• 1–2 years’ experience managing PPC/search/programmatic campaigns across Bol.com, Amazon, Google Ads, Criteo, Citrus Ads or similar

• Strong verbal and written communication
• Detail-oriented and deadline-driven
• Collaborative and proactive
• Pacvue
• Helium 10
• Amazon Advertising / Vendor Central