Solution Architect - Customer Experience Management (C…

Solution Architect - Customer Experience Management (CXM)

Merkle Rotterdam, South Holland, Netherlands

Overview

As a CXM Solution Architect, you will design and lead the implementation of enterprise-scale CXM architectures that transform customer engagement. You will create future-proof Martech ecosystems that enable real-time, data-driven personalization connected to scalable content delivery and driving composable commerce—building seamless, connected experiences that strengthen brands. You will serve as a trusted advisor, aligning business vision with technology execution and guiding clients through their digital transformation.

Key Responsibilities

• Enterprise CXM Architecture: Define and govern CXM architectures that unify systems, data, and processes to deliver seamless, connected customer experiences at scale, fully aligned with clients’ enterprise strategies.
• Martech Leadership: Set the standard for best-in-class Martech stacks, ensuring interoperability across CDPs, analytics, data models, decisioning engines, personalization, and omnichannel orchestration platforms. Design solutions that are scalable, secure, and leverage AI to its fullest potential.
• Applied AI & Personalization: Embed predictive analytics, generative AI, and real-time next-best-action capabilities to drive personalization, optimize campaigns, and elevate engagement across all touchpoints.
• Strategic Advisory & Pre-Sales: Serve as a trusted advisor to executives, collaborating with client architects to embed change, shape transformation roadmaps, and co-create compelling value propositions that win enterprise deals.
• Strategy-to-Execution Leadership: Lead cross-functional teams—analysts, developers, designers, data engineers, and business owners—ensuring architectural decisions stay aligned with strategic objectives and deliver measurable business impact.
• Innovation & Thought Leadership: Stay ahead of CXM, AI, and commerce trends to identify opportunities for automation, new revenue streams, and competitive differentiation.
• Content & Commerce Integration: Design architectures that seamlessly integrate CMS and commerce solutions, enabling unified, omnichannel experiences.

Qualifications

• Proven track record in enterprise-scale CXM architecture, with deep expertise in Martech ecosystems and omnichannel engagement.
• Strong enterprise architecture background, balancing strategic vision with pragmatic delivery.
• Experience in consultative selling and pre-sales at the C-level, influencing strategic decisions and securing major deals.
• Expertise with leading platforms such as Salesforce, Adobe Experience Cloud, Braze, and related Martech/CMS solutions.
• Skilled at integrating Martech with analytics platforms, AI/ML environments, digital channels, and ideally commerce/DAM solutions.
• Exceptional communicator with executive presence, able to translate complex architecture and AI concepts into clear business value.
• Strong analytical and problem-solving skills, focused on building scalable, data-driven, customer-centric solutions.

What We Offer

• Impactful Work: Partner with leading global brands to solve complex, enterprise-scale CXM challenges that shape customer engagement.
• Strategic Partnerships: Work closely with technology providers to design future-proof solutions.
• Growth & Learning: Access continuous learning, certifications, and opportunities to grow into AI, data, and next-gen CX technology.
• Collaborative Culture: A team of experts who value knowledge-sharing, creativity, and collaboration.
• Innovation at Scale: Work at the forefront of CXM transformation with meaningful business outcomes.
• Supportive Environment: A workplace where your ideas matter, your growth is supported, and your contributions are recognized.

Where You’ll Work

You’ll join a talented, diverse team of professionals in our Amsterdam or Rotterdam office. We’re a group of curious problem-solvers who thrive on collaboration, creativity, and making the impossible possible.

About Merkle

Merkle is a leading data-driven customer experience management (CXM) company, delivering personalized experiences across platforms and devices for top global brands. As part of the dentsu network, Merkle operates in 145 markets with over 65,000 employees worldwide. In the Netherlands, our 150+ experts work with clients like Albert Heijn, Vattenfall, Odido, and VodafoneZiggo. We’re proud partners of Google, Adobe, Salesforce, and Selligent.

Diversity and Inclusion

At dentsu we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

Contact

We look forward to receiving your application. For questions, please contact the TA in charge of this role: David Ryall, Senior Talent Acquisition Partner, EMEA, NE.

Job Details

• Location: Rotterdam
• Brand: Merkle
• Time Type: Full time
• Contract Type: Fixed Term Contract (Fixed Term)

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