Join to apply for the Senior Product Marketing Manager role at Trengo
At Trengo, we are looking for a Senior Product Marketing Manager to drive strategic and operational product marketing, including positioning and messaging, competitive and market analysis, product launches, and more.
We believe in a world where technology empowers the relationship between companies and their customers. That’s why our mission is to build an AI‑powered customer engagement platform that replaces repetitive work with meaningful conversations. Our software allows customer‑facing teams to communicate with customers via multiple channels — all in one shared inbox: Email, Instagram, Facebook, WhatsApp, live chat — you name it.
With a Series A investment of $36M led by Insight Partners and Peak Capital, and as one of the four official WhatsApp Business Solutions Providers in the Netherlands, we empower our customers to scale their businesses and optimize the channels their clients truly prefer.
The Role
- Define positioning and go‑to‑market strategies for our partner ecosystem, ensuring Trengo’s integrations and partnerships drive measurable business impact and market differentiation.
- Lead initiatives that generate new pipelines and support buyer engagement across the customer journey, working cross‑functionally to deliver compelling messaging, campaigns, and partner‑focused assets.
You’ll collaborate closely with Sales, Revenue Marketing, Partnerships, and Product teams to maximize pipeline creation and accelerate Trengo’s growth in key segments.
What Your Job Looks Like
- Develop and execute marketing strategies that drive net new pipeline and ARR across inbound, outbound, and partner channels.
- Define and launch GTM strategies for partner solutions and integrations, including co‑marketing initiatives and adoption‑focused messaging.
- Create compelling positioning and messaging that highlights the value of our partner ecosystem and supports pipeline growth.
- Conduct ongoing market and competitive research to identify trends, opportunities, and inform partner‑focused strategies.
- Collaborate with Sales, Revenue Marketing, Partnerships, and Product teams to align campaigns, messaging, and assets for maximum pipeline impact.
What You Will Bring To The Role
- 5+ years in Product Marketing or Partner Marketing roles.
- Proven success driving go‑to‑market for SaaS integrations or ecosystems.
- Strong storytelling, positioning, and communication skills.
- Ability to work cross‑functionally and influence across Product, Partnerships, and Sales.
- Data‑driven approach to measuring marketing and enablement impact.
Nice‑to‑Haves
- Experience with B2B SaaS and API‑driven integrations.
- Familiarity with enablement tools.
- Exposure to partner co‑marketing or channel marketing.
- Content operations or content marketing background.
What We Offer
Solliciteren