Ecommerce Specialist

Client: Looplabb | Location: Naarden

Recruitment & Candidate Selection: Isrid Agency

Vacancy: E-commerce Coordinator (Shopify & Digital Marketing) – Full-time

About Looplabb

Founded in 2018, Looplabb is an innovative reading glasses brand specializing in handcrafted, ready-made design reading and sun-reading glasses at an affordable price. At Looplabb, we embrace individuality and personal style, strive for top quality, offer exceptional customer service, and continuously seek innovative and sustainable solutions.

The result? A stylish and increasingly sustainable eyewear collection featuring timeless classics with a modern twist, complemented by more extravagant frames in line with the latest fashion and color trends. Over 2,000 customers rate us 4.8 out of 5 stars on Trustpilot — something we are truly proud of.

The Role: E-commerce Coordinator/Specialist

As an E-commerce Coordinator, you are responsible for managing and growing our online store in Shopify. You will oversee the entire product onboarding process, ensuring new products and promotions go live smoothly. You will optimize both the front-end and back-end of the webshop and develop a strong digital marketing strategy incorporating SEO, SEA, and link-building to maximize online visibility and conversions.

You will analyze and activate webshop visitors to grow the consumer database and overall revenue. You will also manage and operate B2B and B2C platforms (such as Zalando, BOL, Omoda, etc.). Our webshop operates in six languages, giving your work a strong international scope. Lastly, you are comfortable using and optimizing AI tools within your daily tasks.

Responsibilities

• Shopify Management

• Adjustments to the Shopify theme and optimization of UX/UI.
• Integration of apps and automations within Shopify Plus (if applicable).
• Maintenance and optimization of the product catalogue.
• Setting up campaigns in the back-end to execute marketing actions (bundles, discounts, etc.).

• SEO & SEA Strategy

• Executing on-page and technical SEO optimizations.
• Setting up and optimizing Google Ads and social media advertising.
• Developing and implementing link-building strategies.
• Analyzing website performance via Google Analytics, Search Console, and other tools.

• Conversion Optimization & Marketing Automation

• Implementing A/B tests and CRO strategies.
• Setting up and optimizing email marketing campaigns (Klaviyo, Mailchimp, etc.).
• Developing retargeting and remarketing strategies.

Your Profile

• Extensive experience with Shopify.
• Experience with SEO, SEA, link-building, and conversion optimization.
• Knowledge of Google Ads, Meta Ads, Google Analytics, and other tracking tools.
• Experience with email marketing tools and marketing automation.
• Strong analytical and results-driven mindset.
• Independent, proactive, and always up to date with the latest e-commerce trends.

What We Offer

• A varied role in a healthy and growing company.
• A pleasant working atmosphere with enthusiastic and hardworking colleagues.
• Above-market salary with strong secondary benefits.
• Room for initiative and innovation.
• 25 vacation days based on a full-time contract.
• Commuting travel costs covered.
• Your birthday off — an extra day just for you.
• Plenty of freedom and responsibility.
• An informal and entrepreneurial culture.