Head of Sales

• Are you a high-energy sales leader ready to build a world-class field culture and drive the e-mobility revolution?
• Do you have experience in field sales where you are travelling across your region to meet customers?
• Do you understand the priorities of SMB retail owners and built relationship across stores?

We are looking for a Head of Sales to take full ownership of the sales strategy across Benelux.

The successful Head of Sales will:

• Own the Regional Sales Strategy: Define and execute a comprehensive sales strategy for the Dutch and Belgian markets.
• Lead & Coach from the Field: Build and enable a high-performing team across the region, spending 60–80% of your time on the ground to develop a strong field-sales culture.
• Optimise Team Performance: Track and improve key KPIs including portfolio growth, partner activity rates, and sales targets.
• Improve Sales Operations: Design and implement scalable sales processes, CRM workflows, and operational frameworks to manage a large portfolio of retail partners.

The Head of Sales has the following experience:

• Field Sales Mastery: Extensive experience in field based sales, ideally within FMCG, retail, or SMB sectors where "time on the road" is essential.
• Hands-on Leader: You have a proven track record of managing and coaching sales teams with an empathetic, lead-by-example style.
• Builder Mindset: You thrive in a hyper growth environment, bringing immediate value through sales methodology, operational support, and a "can-do" attitude.
• Mobility & Commitment: You are motivated by fieldwork and building relationships, comfortable spending 3–4 days per week traveling across Benelux.
• Languages: Dutch level French and professional English are required. Proficiency in French / Flemish is a strong plus.

In return the successful Head of Sales will receive:

• Strategic Autonomy: You are the owner of your territory; we provide the tools, but you build the strategy and set the priorities for your region.
• Hyper-Growth Environment: Join a Series C global leader in the sustainable mobility sector during a critical expansion phase.
• Equity scheme: High reward long term incentive, through an extremely generous equity scheme
• Sustainability Impact: Directly contribute to the decarbonization of mobility by giving thousands of e-bikes a second life.

Ready to Shape the Future? If you are a coaching oriented leader with a passion for the field and a bias for action, apply in confidence today.